SOP for Regional Business Development Executive

SOP for Regional Business Development Executive aka Eco-Evangelist in the probation period:

1. On the day one of joining first of all Create your new account at employee portal via this link https://hub.ajaysaxena.in/user/register

2. Visit major towns of your district.  Find by word of mouth (or from the publicity boards/signboards) who is the tutor who gives coaching to students for any subject/english/math/Entrance Tests/competitive exams of any kind like Bank Probationary Officers, JEE, NEET, CAT, IAS, GRE and GMAT, UPSC, PSC, Police, Patwari etc. etc. Find their and other Stationery/Mobile Shops; contact details from the sign board/ google map etc. 

3. Call them at a suitable time and ask them to select one out of two suggested times by you to meet them. Don't talk much on the phone. Reach at the pre scheduled time in front of them. (be aware you should reach a few minutes before the scheduled time at their premises.) Call them exactly one minute before the scheduled time that you are reached at their door. 

4. Visit this entire video several times to understand ‘how, what, where, when’ about closing your deal. To understand the ‘why’, visit this and to know about "why it is important"; visit this. 

5. After general small talk exploration, find out are there any big financial needs of capital nature in the family or some ambitions about SUV etc? Discuss about them & their business; the company mission. Ask politely; if he knows some management graduate for BDE role or someone who may be a good fit for becoming Mission Associate in the region. Find out if he Possesses a substantial network of graduate contacts. Find out if he fulfills criteria of becoming an Mission Associate?

6. If yes, tell him the benefits of becoming an Mission Associate. Ask if he has some doubts, fears or feels uncertainty about the mission? Rectify all the obstacles/objections to help him take a well calculated, well informed decision.

7. Tell them that you have a proposal for them to earn goodwill & respect of their former students as well as money if they can share information about this 30-day job oriented practical training course for graduate students. 

8. After talking to their old students, if they are interested, then they have to book seats for them in the course.

9. On behalf of the student, deposit Rs. 499 into this account to hold their seat at the dormitory as caution money.

10. The person who brings the most students in the next 15 days will be the only one allowed to enrol students for this course in the whole Tehsil for the whole year.

11. People who don’t get to be the only enrollment person can still earn money based on how many students they bring.

12. They can earn from 3% to 30% of the student’s fees. Depending on the number of students they enrolled @ 1% per student. (e.g., 30% for 30 students).

13. The more students they bring, the more money they will earn.

14. Meet daily with at least 5 such new prospects and conduct at least one follow-up visit to the pre-qualified Mission Associate with some prospective BDE candidates.

15. Authorize most competent Mission Associate in various tehsils during the probation period as described in #10.

16. In the districts touching the border of your home district, you have to recruit your "BBA/MBA or Post Graduate Management Diploma holder" Junior or Batchmate in the role of District Business Development Executive by taking them to visits and getting them to apply from the company site.

17. Implement digital and social media campaigns, including map tagging and SMS campaigning, to increase visibility and engagement.

18. Organise onsite promotions through posters, banners, and written materials to raise awareness. Promote the Institute of Kitchenopathy® at student gatherings, college annual functions, sports tournaments, public events, haats, bazaars, melas, and parties.

19. Conduct random eligibility checks of student candidates enrolled by Mission Associate and assessed by Business Development Executives in each district to verify data accuracy and align with field conditions.

20. Facilitate coordination between Mission Associate and District Business Development Executives to ensure smooth operations.

21. Audit and verify travel arrangements made for students to ensure compliance, safety and accuracy.

22. Actively seek referrals for potential Mission Associate and District Business Development Executives at the end of each visit.

23. Monitor and assess the performance of your team, including Mission Associate and District Business Development Executives, to identify areas for improvement.

24. On the basis of this conversation maintain accurate and up-to-date records of all prospect interactions, appointments, enrollments and give your personal secrets rating; to follow up in the way of first/second/third preference to meet again; in your visit report.

25. Candidates who get Scholarship entitlement will be counted as half in counting  your target achievement.

26. If your teammate (BDE) gives two scholarships then to achieve their target of 30; they have to enrol 29 ordinary plus two Scholarship students and count them as one to achieve their target. It means they can give up to 60 scholarships in a month, to achieve their target of 30.

27. Communication, Self assessment, Resource Colouring, Visit Sheet and other reporting in the Sheets & at Portal must be done Daily before 10.00 PM. 

28. You are entitled for four delayed daily reports; with a maximum interval of 48 hours; in a month. 

29. Consistent failure (>48hours) to submit accurate daily reports and neglecting to use the provided tools will trigger suboptimal performance, missed opportunities, inaccurate outcomes and this will result in termination. 

30. Pay day is the 8th of every month, you must ensure; you added correct proofs of bank details; in the 8. Stakeholder Documents. To receive your full payment, you must meet the minimum performance standards (KPIs and KRAs) for your position throughout your probation/employment. 

31. Hard Copy of Expenses Sheet with all bills, receipts, tickets, vouchers must be submitted by speed post/by some reliable courier; so that it should reach the office by 15th of coming month.

32. Performance based incentive & allowances  reimbursement will happen on next month's 22nd day. The incentive of referral could only be converted into the cash, when the referral to active enrollment associate (or actual student admission) ratio will reach less than 7 to 1.

33. Make your own schedule to plan any communication at the correct time without embarrassing anyone.

CTC 

34. Regular CTC of Rs. 4-20 lakhs per annum will be offered based on performance during the six+week probation period. A stipend of Rs. 1,000 per working day will be provided for the those first 45 days. 

35. Post-Probation CTC: Regular CTC ranging from 4 to 20 lacs, based on performance during your probation period.

36. CTC Calculation will be based on performance in recruiting and developing the team as follows:

• Mission Associate: Each Enrollment Associate you authorize will contribute 30k to your CTC.

• District Business Development Executive: Each District Business Development Executive you recruit will contribute 30k to your CTC.

• Student Enrollments: Each student enrolled by your team during the six-week probation period will contribute 5k to your CTC.

Example:

• Scenario: Say you have 5 districts touching the boundary of your home district. You recruited 5 District Business Development Executives. You and your team of Business Development Executives authorized one sole Enrollment Associate in 5 tehsils in each of those 6 districts (including your native district), totaling 35 authorization. Now each of those authorized Enrollment Associate & District Business Development Executives enrolled at an average 5 to 6 students in your probation period, totaling 5 to 6 x 35~190.

• Assuming you authorized 35 Enrollment Associates and your team of District Business Development Executives, enrols a total of 190 students during your probation period, your annual CTC would be calculated as follows:

• Enrollment Associates & District Business Development Executive: 35 associates * 30k/associate = 1050k

• Student Enrollments: 190 students * 5k/student = 950k

• Total CTC: 1050k + 950k = 20 LPA

The company is offering you a chance to demonstrate your ability to fulfill the promises you made during your interview. It's assumed that you fully understand the job's requirements and priorities. If your actions and performance during your employment do not align with your commitments, you will be terminated without compensation.

37. Day-to-day responsibilities

After probation period: 

1. Spreading words to find franchisees. 

2. Conducting telephonic & one to one interaction for selection and award of franchisees.

3. Mutual coordination between Eco-Hub® & Eco-Evangelist, Eco-Evangelist & Enrollment Associate, and Eco-Hub® & Franchisee, as and when required & from time to time.

4. Participating in social gatherings to get to know about prospective franchisees. 

5. Maintaining public relation for increased favourable word of mouth publicity. 

6. Spreading words to find Eco-doot (Eco-Ambassador).

7. Being present at least two social gatherings of each Eco-Evangelist, Enrollment Associate, Franchisee: (@wedding celebrations, birthdays or anniversaries); and presenting gifts etc. on behalf of the company.

8. Meeting periodic revenue goals & targets; via: Advertising, Business management, Business administration and Office functions; Consultancy, Auction Services, Negotiation of business contracts for others, Marketing, Outsourced administrative management & business assistance for client companies, Sales promotion for clients "which includes: Auctioneering, Business assistance relating to the establishment of Franchises, Business Consultancy, Commercial administration of licensing of goods & services of others, Distribution intermediary services, Business management of sports people, finding & grooming Models/ influencers for advertising, sales or business promotion, Negotiation and conclusion of commercial transactions for third parties, Negotiation of business contracts for others, Targeted marketing, Updating and maintenance of information in registries”.

9. Other necessary activities to achieve and outperform the targets.

38. The company is offering you a chance to demonstrate your ability to fulfill the promises you made during your interview. It's assumed that you fully understand the job's requirements and priorities. If your actions and performance during your employment do not align with your commitments, you will be terminated without compensation. 

48.

1. आपको हर हफ़्ते अपनी खुद की एक नयी स्क्रिप्ट लिखनी है, पहले हफ़्ते में उन्हें A बनाम B के आधार पर परखें। 

2. परिणाम का विश्लेषण करें, दूसरी स्क्रिप्ट बनाने और बेहतर स्क्रिप्ट की खोज करने की यही प्रक्रिया हर हफ़्ते दोहराएँ। 

3. हर हफ़्ते पहले से बेहतर साबित स्क्रिप्ट के साथ इसका परीक्षण करें। 

4. अपना उच्चतम सीटीसी प्राप्त करने के लिए इस तरह के बदलाव करने की आदत डालें।

5. याद रखें